How to create a new theme test
Theme testing is highly recommended to make data-driven decisions and determine the most effective layout and design for enhancing user experience and increasing conversions.Add a new theme test in 3 easy steps
1. Navigate to the Themes section and check that all tested themes are installed on Visually.
2. Open a new experience and select the Theme Test option from the menu.
3. Click on Select Theme and set the theme you are looking to test against the main theme.
4. Set the allocation for the Variation (the changes you've made). To get statistically significant results, it's recommended to have a 50/50 allocation.
5. Set the goals you would like to measure and choose the primary goal.
6. Once all is set, hit the Save button and preview it. If all is good to go, click on Publish.
Notes
• Only one theme test can be run at a time.
• You can test up to 6 themes in a single test.
To set additional themes, select Create another variant. Please keep in mind that the more variations, the longer it will take to reach statistically significant.
• To switch the view of the tested themes, click on the eye icon next to the allocation section.